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The Green Bay Packers’ connection to MassMutual

Allen Wastler

Posted on January 11, 2024

Allen Wastler is a former financial journalist with over 30-years of experience, including time at CNBC, CNN, and Knight-Ridder Newspapers.
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Reveal the legendary coach connecting the Green Bay Packers and MassMutual.


Don’t be mystified if you hear a cheer or two for the Green Bay Packers coming from Massachusetts.

MassMutual and the Packers, you see, have a major connection: Curly Lambeau.

Lambeau, of course, cofounded the Packers in 1919 and was its legendary player-coach through 1949 (hence the Green Bay home venue of Lambeau Field). Less well-known about Lambeau was that he was a MassMutual district sales manager for Wisconsin.

Remember, football back in the day wasn’t the full-time major industry that it is today. Many footballers had other jobs to keep them going in the off-season. Lambeau’s was insurance and he established a MassMutual office in Green Bay in 1930. The Packers were added to the office directory in 1941.

Of course, MassMutual continues to have a major presence in Wisconsin to this day, with about a dozen offices representing the company there. And MassMutual, through its network of over 7,500 financial professionals, has a presence throughout the country overall. So that can make it a little complicated in terms of deciding who to cheer for at any given kick-off.

Indeed, depending on the schedule and playoff outcomes, of course, if any football team goes on to meet the Patriots, things sometimes get really conflicted at the company’s Springfield, Massachusetts, headquarters and its Boston campus.

Nevertheless, we still give Curly a hat tip.

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The information provided is not written or intended as specific tax or legal advice. MassMutual, its employees and representatives are not authorized to give tax or legal advice. You are encouraged to seek advice from your own tax or legal counsel. Opinions expressed by those interviewed are their own and do not necessarily represent the views of Massachusetts Mutual Life Insurance Company.