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Diversifying your investments may be a wise strategy over time.

Asset allocation

Individual preferences differ, but there are concepts everyone should know before committing dollars.

Investing basics

Investment can be a vote and support for businesses that are owned, led, or founded by women.

Investing in women-led businesses

Female investors come out ahead by trading less, saving more, and remaining calm during market downturns. 

Women in investing

With interest rates rising, borrowers may pay more for loans but savers may welcome the higher yields. 

Interest rate impact

Understand the level of risk you are personally willing to accept before committing money to investments.

Know your risk profile

If you qualify for a Roth IRA, it might make sense to limit a 401(k) to employer match.

401(k) Roth combo

When stock and bond markets get volatile, many investors look to move their money into less uncertain areas.

Cash off table

Can you show support with your investment dollars and still earn strong returns?

Socially responsible investing

Cars, coins, baseball cards and the like can offer fun and maybe some returns, but there's risk.


There are alternatives that can help buffer your retirement income.

Protect your retirement savings

Use found money to pay off debt, bolster savings, or fund retirement.

Found money

Both Roth IRAs and traditional IRAs can help you save for retirement. But they have different rules.

Roth vs. traditional IRAs

Your 401(k) may not generate sufficient income to sustain your retirement. 

401k not enough

A consistent, diversified investment strategy can help you reach your goals.

Steady investment strategy

Investors use this method to strike a balance between playing the market and staying on the sidelines.

Dollar cost averaging

Learn about two top choices for many investors.

Mutual fund and ETF Basics

How registered representatives and investment adviser representatives differ.

Investment pros